evoking through
empathy design.

SCROLL DOWN

[ Let's start this page with me ]

evoking through
empathy design.

SCROLL DOWN

[ Let's start this page with me ]

evoking through
empathy design.

SCROLL DOWN

[ Let's start this page with me ]

My path into design started with a simple
interest: understanding how
people experience the world
around them.

My path into design started
with a simple interest: understanding
how people experience the world

around them.

My path into design
started with a simple
interest: understanding
how people experience
the world around them.

[

Scroll

Growing up in India shaped the way I notice contrast, detail, movement, and emotion in everyday life. I was drawn to creative work early on, but I became most interested in design when I realized it could connect imagination with practical impact.

At California College of the Arts, I learned to approach design as a way of thinking, not just making. It became a practice of asking better questions, understanding people more deeply, and turning complexity into something clear.

Now, I work across product design, research, and strategy to create digital experiences that balance human needs with business goals.

Sarah Zaheer,
2021

[

Speaker

Speaking,

Mentorship
& Community.

Speaking,

Mentorship
& Community.

I care about design communities because they make room for people to learn, question, and grow together. Through speaking, mentorship, and judging, I’ve supported designers across accessibility, AI, storytelling, and career growth.

My community work includes facilitating Amazon Conflux sessions with 2,100+ participants, mentoring at FLUI Design Hackathon, judging and mentoring for AmazonNext x CodePath, and returning to California College of the Arts as an alumni guest speaker on design pathways and AI.

In 2026, I’ll be speaking at EPIC, continuing the conversation around design, research, and more thoughtful technology experiences.

[

Speaker

You can find me here

Speaking,

Mentorship &
Community.

I care about design communities because they make room for people to learn, question, and grow together. Through speaking, mentorship, and judging, I’ve supported designers across accessibility, AI, storytelling, and career growth.

My community work includes facilitating Amazon Conflux sessions with 2,100+ participants, mentoring at FLUI Design Hackathon, judging and mentoring for AmazonNext x CodePath, and returning to California College of the Arts as an alumni guest speaker on design pathways and AI.

In 2026, I’ll be speaking at EPIC, continuing the conversation around design, research, and more thoughtful technology experiences.

My Experience

Work Experience

Amazon | UX Designer II | Vancouver, BC, CA & Seattle, WA, USA | 2023 Present

W/001

Details:

[ 1.1

Led design strategy for Amazon’s highest-revenue retail events, including Prime Day, Prime Big Deal Day, and Black Friday and Cyber Monday, contributing to $5.6 billion in net ordered sales and 10.5 percent global year-over-year growth.

[ 1.2

Drove the evolution of Amazon’s homepage, aligning partner teams around a cohesive, scalable design system and creating high-fidelity experiences for high-traffic shopping moments.

[ 1.3

Built an automated wireframe generator using Kiro, accelerating design iteration and improving efficiency across major retail events.

Amazon | UX Designer I | Seattle, WA, USA | 2021 2023

W/002

Details:

[ 2.1

Sole designer on Amazon’s Onsite Publishing team, bringing publisher editorial content into the shopping experience.

[ 2.2

Delivered four projects and two experiments, including the Search Widget, driving +$6.8M in revenue and ~10% higher click-through.

[ 2.3

Defined and prototyped the future vision for the contextual feed, earning strong leadership recognition.

Amazon | UX Design Intern | Seattle, WA, USA | 2020

Amazon | UX Design Intern
| Seattle, WA, USA | 2020

W/003

Details:

[ 3.1

Designed Search & Filter concepts for #FoundItOnAmazon, Amazon’s creator-led shopping feed, improving content discovery.

[ 3.2

Designed the Unified Feed experience across desktop and mobile, which launched following the internship as a consistent cross-platform experience.

Google | CCA Fellow - Digital Wellbeing | San Francisco, CA, USA | 2019 2020

W/004

Details:

[ 4.1

Prototyped an Internet of Things (IoT) device with Google to combat digital fatigue and notification overload.

[ 4.2

Created a focused, behavior-driven experience that promoted healthier tech habits and earned strong praise from Google.

The San Francisco School | Sustainability Advisor & CCA Fellow | San Francisco, CA, USA | 2019

W/005

Details:

[ 5.1

Designed 10 interactive learning experiences for preschool students, translating sustainability concepts into intuitive, age-appropriate interactions.

[ 5.2

Created accessible materials, visual systems, and a strategic roadmap that encouraged participation and drove lasting behavior change across the school community.

Awards for digital
innovation

Awards for digital
innovation

Awards for digital innovation

Awards

[

HONORS & AWARDS

A/001

Awwwards Honors

Awwwards, 2026

A/001

Awwwards Honors

Awwwards, 2026

A/001

Awwwards Honors

Awwwards, 2026

A/002

CSS Design Awards Best UI, UX & Innovation

CSSDA, 2026

A/002

CSS Design Awards Best UI, UX & Innovation

CSSDA, 2026

A/002

CSS Design Awards Best UI, UX & Innovation

CSSDA, 2026

A/003

MUSE International Design Awards, Silver Winner

International Awards Associate, 2025

A/003

MUSE International Design Awards, Silver Winner

International Awards Associate, 2025

A/003

MUSE International Design Awards, Silver Winner

International Awards Associate, 2025

A/004

Creative Achievement Award, Recipient of $80,000 grant

California College of the Arts, 2017

A/004

Creative Achievement Award, Recipient of $80,000 grant

California College of the Arts, 2017

A/004

Creative Achievement Award, Recipient of $80,000 grant

California College of the Arts, 2017

A/005

President, Art Club, DPS R.K. Puram

Delhi Public School, India, 2016

A/005

President, Art Club, DPS R.K. Puram

Delhi Public School, India, 2016

A/005

President, Art Club, DPS R.K. Puram

Delhi Public School, India, 2016

A/006

Qualification, Satriya Sangeet Kala Parishad National Art Exam

Satriya Sangeet Kala Parishad, 2016

A/006

Qualification, Satriya Sangeet Kala Parishad National Art Exam

Satriya Sangeet Kala Parishad, 2016

A/006

Qualification, Satriya Sangeet Kala Parishad National Art Exam

Satriya Sangeet Kala Parishad, 2016

A/007

Second Prize, National Comic & Cartoon Art Competition

UNESCO, India, 2015

A/007

Second Prize, National Comic & Cartoon Art Competition

UNESCO, India, 2015

A/007

Second Prize, National Comic & Cartoon Art Competition

UNESCO, India, 2015

A/008

Second Prize, “Water Forever” National Painting Competition

Institution of Engineers India, 2015

A/008

Second Prize, “Water Forever” National Painting Competition

Institution of Engineers India, 2015

A/008

Second Prize, “Water Forever” National Painting Competition

Institution of Engineers India, 2015

[ Evoking

[ Evoking 



Empathy

Empathy

Through

Through

Design. ]

Design. ]

The best conversations often lead to unexpected ideas. If you'd like to connect, let's talk

Get in Touch:

You can find
me here:

©2026 | Sarah Zaheer

R

TIME:

01:30 AM

PST

s
a
r
a
h
z
a
h
e
e
r

evoking through
empathy design.

SCROLL DOWN

[ Let's start this page with me ]

evoking through
empathy design.

SCROLL DOWN

[ Let's start this page with me ]

evoking through
empathy design.

SCROLL DOWN

[ Let's start this page with me ]

My path into design started with a simple
interest: understanding how
people experience the world
around them.

My path into design started
with a simple interest: understanding
how people experience the world

around them.

My path into design
started with a simple
interest: understanding
how people experience
the world around them.

[

Scroll

Growing up in India shaped the way I notice contrast, detail, movement, and emotion in everyday life. I was drawn to creative work early on, but I became most interested in design when I realized it could connect imagination with practical impact.

At California College of the Arts, I learned to approach design as a way of thinking, not just making. It became a practice of asking better questions, understanding people more deeply, and turning complexity into something clear.

Now, I work across product design, research, and strategy to create digital experiences that balance human needs with business goals.

Sarah Zaheer,
2021

[

Speaker

Speaking,

Mentorship
& Community.

Speaking,

Mentorship
& Community.

I care about design communities because they make room for people to learn, question, and grow together. Through speaking, mentorship, and judging, I’ve supported designers across accessibility, AI, storytelling, and career growth.

My community work includes facilitating Amazon Conflux sessions with 2,100+ participants, mentoring at FLUI Design Hackathon, judging and mentoring for AmazonNext x CodePath, and returning to California College of the Arts as an alumni guest speaker on design pathways and AI.

In 2026, I’ll be speaking at EPIC, continuing the conversation around design, research, and more thoughtful technology experiences.

[

Speaker

You can find me here

Speaking,

Mentorship &
Community.

I care about design communities because they make room for people to learn, question, and grow together. Through speaking, mentorship, and judging, I’ve supported designers across accessibility, AI, storytelling, and career growth.

My community work includes facilitating Amazon Conflux sessions with 2,100+ participants, mentoring at FLUI Design Hackathon, judging and mentoring for AmazonNext x CodePath, and returning to California College of the Arts as an alumni guest speaker on design pathways and AI.

In 2026, I’ll be speaking at EPIC, continuing the conversation around design, research, and more thoughtful technology experiences.

My Experience

Work Experience

Amazon | UX Designer II | Vancouver, BC, CA & Seattle, WA, USA | 2023 Present

W/001

Details:

[ 1.1

Led design strategy for Amazon’s highest-revenue retail events, including Prime Day, Prime Big Deal Day, and Black Friday and Cyber Monday, contributing to $5.6 billion in net ordered sales and 10.5 percent global year-over-year growth.

[ 1.2

Drove the evolution of Amazon’s homepage, aligning partner teams around a cohesive, scalable design system and creating high-fidelity experiences for high-traffic shopping moments.

[ 1.3

Built an automated wireframe generator using Kiro, accelerating design iteration and improving efficiency across major retail events.

Amazon | UX Designer I | Seattle, WA, USA | 2021 2023

W/002

Details:

[ 2.1

Sole designer on Amazon’s Onsite Publishing team, bringing publisher editorial content into the shopping experience.

[ 2.2

Delivered four projects and two experiments, including the Search Widget, driving +$6.8M in revenue and ~10% higher click-through.

[ 2.3

Defined and prototyped the future vision for the contextual feed, earning strong leadership recognition.

Amazon | UX Design Intern | Seattle, WA, USA | 2020

Amazon | UX Design Intern
| Seattle, WA, USA | 2020

W/003

Details:

[ 3.1

Designed Search & Filter concepts for #FoundItOnAmazon, Amazon’s creator-led shopping feed, improving content discovery.

[ 3.2

Designed the Unified Feed experience across desktop and mobile, which launched following the internship as a consistent cross-platform experience.

Google | CCA Fellow - Digital Wellbeing | San Francisco, CA, USA | 2019 2020

W/004

Details:

[ 4.1

Prototyped an Internet of Things (IoT) device with Google to combat digital fatigue and notification overload.

[ 4.2

Created a focused, behavior-driven experience that promoted healthier tech habits and earned strong praise from Google.

The San Francisco School | Sustainability Advisor & CCA Fellow | San Francisco, CA, USA | 2019

W/005

Details:

[ 5.1

Designed 10 interactive learning experiences for preschool students, translating sustainability concepts into intuitive, age-appropriate interactions.

[ 5.2

Created accessible materials, visual systems, and a strategic roadmap that encouraged participation and drove lasting behavior change across the school community.

Awards for digital
innovation

Awards for digital
innovation

Awards for digital innovation

Awards

[

HONORS & AWARDS

A/001

Awwwards Honors

Awwwards, 2026

A/001

Awwwards Honors

Awwwards, 2026

A/001

Awwwards Honors

Awwwards, 2026

A/002

CSS Design Awards Best UI, UX & Innovation

CSSDA, 2026

A/002

CSS Design Awards Best UI, UX & Innovation

CSSDA, 2026

A/002

CSS Design Awards Best UI, UX & Innovation

CSSDA, 2026

A/003

MUSE International Design Awards, Silver Winner

International Awards Associate, 2025

A/003

MUSE International Design Awards, Silver Winner

International Awards Associate, 2025

A/003

MUSE International Design Awards, Silver Winner

International Awards Associate, 2025

A/004

Creative Achievement Award, Recipient of $80,000 grant

California College of the Arts, 2017

A/004

Creative Achievement Award, Recipient of $80,000 grant

California College of the Arts, 2017

A/004

Creative Achievement Award, Recipient of $80,000 grant

California College of the Arts, 2017

A/005

President, Art Club, DPS R.K. Puram

Delhi Public School, India, 2016

A/005

President, Art Club, DPS R.K. Puram

Delhi Public School, India, 2016

A/005

President, Art Club, DPS R.K. Puram

Delhi Public School, India, 2016

A/006

Qualification, Satriya Sangeet Kala Parishad National Art Exam

Satriya Sangeet Kala Parishad, 2016

A/006

Qualification, Satriya Sangeet Kala Parishad National Art Exam

Satriya Sangeet Kala Parishad, 2016

A/006

Qualification, Satriya Sangeet Kala Parishad National Art Exam

Satriya Sangeet Kala Parishad, 2016

A/007

Second Prize, National Comic & Cartoon Art Competition

UNESCO, India, 2015

A/007

Second Prize, National Comic & Cartoon Art Competition

UNESCO, India, 2015

A/007

Second Prize, National Comic & Cartoon Art Competition

UNESCO, India, 2015

A/008

Second Prize, “Water Forever” National Painting Competition

Institution of Engineers India, 2015

A/008

Second Prize, “Water Forever” National Painting Competition

Institution of Engineers India, 2015

A/008

Second Prize, “Water Forever” National Painting Competition

Institution of Engineers India, 2015

[ Evoking

[ Evoking 



Empathy

Empathy

Through

Through

Design. ]

Design. ]

The best conversations often lead to unexpected ideas. If you'd like to connect, let's talk

Get in Touch:

You can find
me here:

©2026 | Sarah Zaheer

R

TIME:

01:30 AM

PST

s
a
r
a
h
z
a
h
e
e
r

evoking through
empathy design.

SCROLL DOWN

[ Let's start this page with me ]

evoking through
empathy design.

SCROLL DOWN

[ Let's start this page with me ]

evoking through
empathy design.

SCROLL DOWN

[ Let's start this page with me ]

My path into design started with a simple
interest: understanding how
people experience the world
around them.

My path into design started
with a simple interest: understanding
how people experience the world

around them.

My path into design
started with a simple
interest: understanding
how people experience
the world around them.

[

Scroll

Growing up in India shaped the way I notice contrast, detail, movement, and emotion in everyday life. I was drawn to creative work early on, but I became most interested in design when I realized it could connect imagination with practical impact.

At California College of the Arts, I learned to approach design as a way of thinking, not just making. It became a practice of asking better questions, understanding people more deeply, and turning complexity into something clear.

Now, I work across product design, research, and strategy to create digital experiences that balance human needs with business goals.

Sarah Zaheer,
2021

[

Speaker

Speaking,

Mentorship
& Community.

Speaking,

Mentorship
& Community.

I care about design communities because they make room for people to learn, question, and grow together. Through speaking, mentorship, and judging, I’ve supported designers across accessibility, AI, storytelling, and career growth.

My community work includes facilitating Amazon Conflux sessions with 2,100+ participants, mentoring at FLUI Design Hackathon, judging and mentoring for AmazonNext x CodePath, and returning to California College of the Arts as an alumni guest speaker on design pathways and AI.

In 2026, I’ll be speaking at EPIC, continuing the conversation around design, research, and more thoughtful technology experiences.

[

Speaker

You can find me here

Speaking,

Mentorship &
Community.

I care about design communities because they make room for people to learn, question, and grow together. Through speaking, mentorship, and judging, I’ve supported designers across accessibility, AI, storytelling, and career growth.

My community work includes facilitating Amazon Conflux sessions with 2,100+ participants, mentoring at FLUI Design Hackathon, judging and mentoring for AmazonNext x CodePath, and returning to California College of the Arts as an alumni guest speaker on design pathways and AI.

In 2026, I’ll be speaking at EPIC, continuing the conversation around design, research, and more thoughtful technology experiences.

My Experience

Work Experience

Amazon | UX Designer II | Vancouver, BC, CA & Seattle, WA, USA | 2023 Present

W/001

Details:

[ 1.1

Led design strategy for Amazon’s highest-revenue retail events, including Prime Day, Prime Big Deal Day, and Black Friday and Cyber Monday, contributing to $5.6 billion in net ordered sales and 10.5 percent global year-over-year growth.

[ 1.2

Drove the evolution of Amazon’s homepage, aligning partner teams around a cohesive, scalable design system and creating high-fidelity experiences for high-traffic shopping moments.

[ 1.3

Built an automated wireframe generator using Kiro, accelerating design iteration and improving efficiency across major retail events.

Amazon | UX Designer I | Seattle, WA, USA | 2021 2023

W/002

Details:

[ 2.1

Sole designer on Amazon’s Onsite Publishing team, bringing publisher editorial content into the shopping experience.

[ 2.2

Delivered four projects and two experiments, including the Search Widget, driving +$6.8M in revenue and ~10% higher click-through.

[ 2.3

Defined and prototyped the future vision for the contextual feed, earning strong leadership recognition.

Amazon | UX Design Intern | Seattle, WA, USA | 2020

Amazon | UX Design Intern
| Seattle, WA, USA | 2020

W/003

Details:

[ 3.1

Designed Search & Filter concepts for #FoundItOnAmazon, Amazon’s creator-led shopping feed, improving content discovery.

[ 3.2

Designed the Unified Feed experience across desktop and mobile, which launched following the internship as a consistent cross-platform experience.

Google | CCA Fellow - Digital Wellbeing | San Francisco, CA, USA | 2019 2020

W/004

Details:

[ 4.1

Prototyped an Internet of Things (IoT) device with Google to combat digital fatigue and notification overload.

[ 4.2

Created a focused, behavior-driven experience that promoted healthier tech habits and earned strong praise from Google.

The San Francisco School | Sustainability Advisor & CCA Fellow | San Francisco, CA, USA | 2019

W/005

Details:

[ 5.1

Designed 10 interactive learning experiences for preschool students, translating sustainability concepts into intuitive, age-appropriate interactions.

[ 5.2

Created accessible materials, visual systems, and a strategic roadmap that encouraged participation and drove lasting behavior change across the school community.

Awards for digital
innovation

Awards for digital
innovation

Awards for digital innovation

Awards

[

HONORS & AWARDS

A/001

Awwwards Honors

Awwwards, 2026

A/001

Awwwards Honors

Awwwards, 2026

A/001

Awwwards Honors

Awwwards, 2026

A/002

CSS Design Awards Best UI, UX & Innovation

CSSDA, 2026

A/002

CSS Design Awards Best UI, UX & Innovation

CSSDA, 2026

A/002

CSS Design Awards Best UI, UX & Innovation

CSSDA, 2026

A/003

MUSE International Design Awards, Silver Winner

International Awards Associate, 2025

A/003

MUSE International Design Awards, Silver Winner

International Awards Associate, 2025

A/003

MUSE International Design Awards, Silver Winner

International Awards Associate, 2025

A/004

Creative Achievement Award, Recipient of $80,000 grant

California College of the Arts, 2017

A/004

Creative Achievement Award, Recipient of $80,000 grant

California College of the Arts, 2017

A/004

Creative Achievement Award, Recipient of $80,000 grant

California College of the Arts, 2017

A/005

President, Art Club, DPS R.K. Puram

Delhi Public School, India, 2016

A/005

President, Art Club, DPS R.K. Puram

Delhi Public School, India, 2016

A/005

President, Art Club, DPS R.K. Puram

Delhi Public School, India, 2016

A/006

Qualification, Satriya Sangeet Kala Parishad National Art Exam

Satriya Sangeet Kala Parishad, 2016

A/006

Qualification, Satriya Sangeet Kala Parishad National Art Exam

Satriya Sangeet Kala Parishad, 2016

A/006

Qualification, Satriya Sangeet Kala Parishad National Art Exam

Satriya Sangeet Kala Parishad, 2016

A/007

Second Prize, National Comic & Cartoon Art Competition

UNESCO, India, 2015

A/007

Second Prize, National Comic & Cartoon Art Competition

UNESCO, India, 2015

A/007

Second Prize, National Comic & Cartoon Art Competition

UNESCO, India, 2015

A/008

Second Prize, “Water Forever” National Painting Competition

Institution of Engineers India, 2015

A/008

Second Prize, “Water Forever” National Painting Competition

Institution of Engineers India, 2015

A/008

Second Prize, “Water Forever” National Painting Competition

Institution of Engineers India, 2015

[ Evoking

Evoking 



Empathy

Empathy

Through

Through

Design.

Design. ]

The best conversations often lead to unexpected ideas. If you'd like to connect, let's talk

Get in Touch:

You can find
me here:

©2026 | Sarah Zaheer

R

TIME:

01:30 AM

PST

s
a
r
a
h
z
a
h
e
e
r